Arby’s makes ‘meat-based vegetable’ to rival plant-based meat craze

Since plant-based meat is trending right now, Arby’s thought they should make a comeback and created the meat-based vegetable. They posted their invention on social media, and it is a carrot made of turkey breast.
Their 60 seconds presentation, includes the process of making the “The Marrot” which consists of slicing turkey breast and rolling it into a carrot shape. Arby’s slogan for this new product is “We have the Megetable” and only time will tell if it will create such a buzz as the plant-based burger did when it came out.

 

Via Architecture http://www.rssmix.com/